Brand Kit
Kink'd: embodies the beauty, confidence, and diversity of women of color. The skin-tone-inspired color palette features warm, earthy browns and neutrals, symbolizing the richness of natural hair textures and embracing all shades of melanin. The playful yet modern typography reflects a balance between fun, empowerment, and sophistication. The mood board highlights a celebration of natural hairstyles showcasing beauty in its most authentic form.